startup

Road To Redemption

Road To Redemption

Ever since I have left university almost ten years ago I have been thinking about what it means to be an entrepreneur. At first, I struggled because I approached the task the wrong way. As most of my fellow students who were dreaming to start a company or at least take an outstanding career path I thought that I first needed the one great idea or invention in order to start up. While most people set aside their dreams to accept a more or less decent job offer at some point in time, I kept on looking for the right way to start off.

SELF POSITIONING

SELF POSITIONING

Where do you want to go today?

There many ways to take a stand. A clear positing is a foundation of success - in personal settings and in business. This matrix (inspired by Seth Godin) exemplifies the notion of entrepreneurship in a very good manner. It shows that passion and judgement are the core entrepreneurial success.

SELFMARKETING: The I-Brand

SELFMARKETING: The I-Brand

Every entrepreneur should assess his personal situation before getting started in order to define his or her goals properly. This process is crucial because it will lead not only to an in-depth analysis of personal skills and interests but also to a careful exploration of the own personality. In other words, looking at oneself carefully displays all important facets in one’s identity and quarries core values which will play an important role in the future career. 

What Makes a Game

What Makes a Game

The analysis of both academic and practical definitions has shown that despite the many differences there are substantial similarities between all definition of games. What all these definitions have in common is the fact that they describe games as simulated and formal systems that include the notion of decision-making based on a pre-defined set of rules. 

Business Model Generation: A Handbook

Business Model Generation: A Handbook

Among the many business books I have read in the last five years, the “Business Model Generation (BMG)” by Alexander Osterwalder has definitely the most impact on the way I approach business modeling today. The reason why this handbook simply changed the way I think about business models is simple: “BMG” manages to re-organize a very complex matter in a very simplistic and visual format. The business model canvas is a modular design system which correlates all the essential building blocks that make up a successful business model.

The Start-up of You

The Start-up of You

Although it is not award-winning literature, the “start-up of you” is definitely an inspiring page turner with a lot of good insights on how to expand the personal framework. The overall theme “give and you shall receive” is actually true. Try it - the vision of everyone being and acting like an entrepreneur is about to become real - in no time!